When the media is in need of a perspective from an experienced, forward-thinking new media strategist, they can count on Fernando Samaniego. His areas of expertise include:
- Mobile Technology
- Transforming Traditional to New Media
- Online Classifieds
- News Portals Strategies
- Local Media Development
Contact Fernando Samaniego for an interview.
Speaking
Fernando is a sought after speaker at media industry events worldwide. Some of his recent presentations include:
Mundo Internet 2.0 Congress
Málaga, Spain — May 2007
Presentation title: Vocento: A Case Study in Success and its Challenges
Summary: How Vocento faced challenges of Web 2.0
Press coverage:
La Rioja.com, Spain, May 15, 2007
Sur@Digital, Spain, May 14, 2007
Esperanto Digital Blog, Spain, June 1, 2007
Video of Presentation
Press Release
Media Institute Annual Conference 2008
Paris, France — February 2008
Presentation title: Vocento: A Case Study in New Digital Revenues
Summary: Vocento’s approach to exploring new digital revenue options
Media coverage:
Comment Vocento a comblé son retard sur le web (How Vocento succeeded in Internet market despite late entry), LES CLÉS DE LA PRESSE, France, February-March, 2008
Press Forum 2008
Warsaw, Poland — April 2008
Presentation title: Internet Press Strategies
Summary: Opening presentation. How Vocento’s addressed their main digital threats and opportunities facing most traditional media companies when moving into new media arena
Publishing Expo 2008
Moscow, Russia — June 2008
Presentation title: Online Print Media: Key Steps to Success
Summary: Pitfalls to be avoided when going beyond news portals
Learn more about Fernando Samaniego and his experience and expertise in new media.
